Laundry day is getting a sustainable makeover. More people than ever are ditching conventional laundry detergents in favor of organic alternatives. Why the switch? The answer is simple: eco-friendly detergents offer a safer, healthier, and more environmentally-conscious way to clean clothes.
This guide will walk you through everything you need to know about organic laundry detergents—from what makes them special to the best-smelling options available today. If you’re on the hunt for a detergent that’s kind to the planet and your senses, keep reading.

What Makes a Laundry Detergent “Organic”?
Organic laundry detergents are a step above your average store-bought options. But what exactly does “organic” mean when it comes to detergent?
Key Characteristics of Organic Detergents
- Natural Ingredients: Organic detergents typically use plant-based ingredients and avoid harsh chemicals like phosphates, parabens, and optical brighteners.
- No Synthetic Fragrances: They rely on essential oils or other natural ingredients for scent.
- Biodegradable Formulas: These detergents break down easily, making them safer for our waterways.
Certifications to Look For
Not all detergents labeled “organic” are created equal. Look for trusted certifications like:
- USDA Organic
- EcoLogo
- Safer Choice
These certifications ensure the detergents meet strict environmental and health standards, so you can buy with confidence.
Top Picks for the Best-Smelling Organic Laundry Detergents
Here’s a roundup of our favorite organic detergents that leave your clothes clean and wonderfully scented.
1. Mrs. Meyer’s Clean Day Laundry Detergent
- Best for: Floral fragrance lovers
- Scents: Lavender, Honeysuckle, Basil
- Ingredients: Plant-derived surfactants, essential oils
- Certifications: Cruelty-free
- Pros: Concentrated formula, long-lasting fragrance
- Cons: Slightly pricier than conventional options
2. Seventh Generation Free & Clear
- Best for: Sensitive skin
- Scents: Unscented or lightly scented with essential oils
- Ingredients: Plant-based enzymes, no synthetic dyes or perfumes
- Certifications: USDA BioPreferred
- Pros: Gentle on skin, hypoallergenic
- Cons: Limited scent range
3. Puracy Natural Liquid Laundry Detergent
- Best for: Eco-conscious families
- Scents: Fresh Citrus, Unscented
- Ingredients: Coconut-based cleansers, essential oils
- Certifications: USDA Biobased product
- Pros: Highly concentrated, dermatologist-approved
- Cons: Premium price point
4. Biokleen Natural Laundry Detergent
- Best for: Budget-conscious shoppers
- Scents: Citrus Essence, Lavender
- Ingredients: Grapefruit seed extract, essential oils
- Certifications: EPA Safer Choice
- Pros: Affordable, effective on tough stains
- Cons: Scent may be too subtle for fragrance lovers
5. Branch Basics Laundry Starter Kit
- Best for: Customizable scent options
- Scents: Unscented base with optional essential oil blends
- Ingredients: Mineral and plant-based
- Certifications: Made Safe Certified
- Pros: Multi-purpose cleaner, non-toxic formula
- Cons: Requires upfront mixing

Scent Matters: Why Essential Oils Make a Difference
Ever wondered why organic detergents smell so good? The secret is in the essential oils.
The Benefits of Essential Oils
- Aromatherapy properties to enhance your mood
- Gentle on sensitive skin compared to synthetic fragrances
- Naturally derived, reducing exposure to harmful chemicals
Common Essential Oils in Organic Detergents
- Lavender: Calming and soothing
- Lemon: Fresh and cleansing
- Eucalyptus: Refreshing and invigorating
- Peppermint: Crisp and energizing
Why Switch to Organic Laundry Detergents?
Organic detergents aren’t just trendy—they provide real benefits for you and the planet.
Environmental Benefits
- Reduced Water Pollution: Biodegradable ingredients keep harmful chemicals out of our waterways.
- Lower Carbon Footprint: Plant-based formulations require less energy to produce.
Health Benefits
- Safe for babies and those with sensitive skin or allergies.
- Free of irritants like synthetic fragrances and dyes.
Fabric Care
- Gentle on delicate fabrics like silk, wool, and cashmere.
- Preserves the longevity of your clothes by avoiding harsh chemicals.
How to Choose the Right Organic Laundry Detergent
Finding the perfect detergent can feel overwhelming, but these tips can help.
1. Know Your Priorities
- Sensitive skin? Opt for hypoallergenic formulas.
- Love strong scents? Look for detergents with bold essential oil blends.
- On a budget? Consider concentrated formulas that last longer.
2. Consider Your Water Type
Hard water can make it harder for detergents to lather. Choose brands that explicitly state compatibility with hard water.
3. Match Your Washing Machine Type
If you have a high-efficiency (HE) washer, ensure the detergent is labeled HE-compatible.
4. Read Reviews
Customer feedback can give you real-world insights into a detergent’s performance.
Make Your Own Organic Laundry Detergent
Looking for a budget-friendly alternative? Try these DIY recipes to create your own organic laundry detergent.

Simple DIY Laundry Detergent Recipe
Ingredients
- 1 cup washing soda
- 1 cup baking soda
- 1 cup castile soap (liquid)
- 10-15 drops of essential oil (e.g., lavender or lemon)
Instructions
- Mix washing soda and baking soda in a large container.
- Add castile soap and essential oils. Stir well.
- Use 2-3 tablespoons per load.
Safety Tips
- Store in an airtight container.
- Keep out of reach of children and pets.
Where to Buy Organic Laundry Detergents

From big-name retailers to niche brands, these stores have you covered.
Retail Giants
- Target and Walmart for well-known brands like Seventh Generation.
- Amazon for variety and convenience.
Eco-Friendly Stores
- Whole Foods specializes in sustainable household products.
- Thrive Market offers discounts for organic products.
Direct from Brands
Shop directly at brand websites like Puracy or Branch Basics for exclusive promotions or subscription discounts.
Make the Switch for a Fresher, Cleaner Future
Switching to organic laundry detergent is a small step with a big impact. From protecting the environment to keeping your skin happy, these cleaners prove you don’t need to sacrifice quality or scent for sustainability.
Explore your options, try out top-rated brands, or even make your own detergent to find what works best for you. Have a favorite organic laundry detergent? Share your picks and tips in the comments!